California Consumer Privacy Act (CCPA) Notice
Effective Date: July 1, 2025
At Mahal (“we”, “our”, or “us”), we value your privacy and are committed to protecting your personal information. This notice is provided in accordance with the California Consumer Privacy Act (CCPA) and applies solely to California residents who interact with our website, mahalbrand.com.
1. Information We Collect
In the past 12 months, we may have collected the following categories of personal information:
| Category | Examples |
| Identifiers | Name, email address, shipping address, billing address, IP address |
| Commercial Information | Purchase history, products viewed or added to cart |
| Internet Activity | Browsing behavior on our website, referral URLs |
| Geolocation Data | General location based on IP address |
| Inferences | Preferences based on shopping behavior |
We collect this information directly from you, automatically through your interactions with our site, or from third-party services (e.g., payment processors or analytics providers).
2. How We Use Your Information
We may use the information we collect to:
- Process and fulfill orders
- Provide customer support
- Send updates, promotions, or personalized content
- Improve our website, products, and customer experience
- Detect and prevent fraud or abuse
We do not sell your personal information for monetary gain. However, we may share certain data with third parties for advertising or analytics, which may be considered a “sale” under the CCPA.
3. Your Rights Under the CCPA
As a California resident, you have the right to:
- Know what personal information we collect, use, and share
- Request deletion of your personal information
- Opt out of the “sale” of your personal information
- Non-discrimination for exercising your CCPA rights
To exercise your rights, email us at contact@mahalbrand.com with the subject line “CCPA Request” and provide your name, email address, and the nature of your request.
We may need to verify your identity before fulfilling your request.
4. Minors Under 16
We do not knowingly collect or sell personal information of individuals under 16 years of age.
5. Updates to This Notice
We may update this CCPA Notice from time to time. The “Effective Date” above indicates the last revision. Please check this page periodically for any changes.
Contact Us
If you have questions about this notice or your privacy rights, please contact us at:
Email: contact@mahalbrand.com

